Job Description

Digital Marketing Coordinator

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Job Title

Digital Marketing Coordinator

Department

Marketing & Communications

Location

Hobart

Position Type

Full Time

About Cruisin

Cruisin’ Motorhomes is an Australian owned and operated business providing motorhomes and campervans to international and domestic travellers for over 20 years. We have branches in Hobart, Melbourne, Sydney, Brisbane and Cairns.

Ideal candidate for this role will be creative and innovative, multimedia savvy, well-organised, with excellent writing and communication skills who is able to hit the ground running. They should have a firm grasp of the different digital touchpoints, drive highly effective digital campaigns, enhance user experience and deliver on digital objectives.

Digital Marketing Coordinator Responsibilities:

  • Upload product and content on the website in line with SEO guidelines
  • Ensure marketing initiatives are clearly communicated and executed
  • Develop and implement digital marketing campaigns
  • Using analytics tools to assess and modify campaigns
  • Creating visual and written content for digital platforms
  • Prepare monthly marketing activity reports and metrics for measuring campaign success
  • Reporting to eCommerce Manager and Assist with other duties as assigned
  • Create and assist in setting up email marketing automations and campaigns
  • Develop and Coordinate product and service launches
  • Create, manage and edit marketing material
  • Research and implement market trends

Digital Marketing Coordinator Requirements:

  • Minimum 2 years of experience in a similar role
  • Degree in marketing, advertising, or equivalent
  • Experience with using CMS
  • Experience in SEO
  • Experience using Email marketing platforms & CRM
  • Knowledge of social media and PPC advertising
  • Excellent copywriting and copy-editing skills
  • Highly organised and Strong presentation skills
  • Strong computer literacy
  • Campaign management experience
  • Strong attention to detail
  • Knowledge of web analytics