Job Description

Digital Marketing Coordinator

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Job Title	Digital Marketing Coordinator
Department	Marketing & Communications
Location	Hobart
Position Type	Full Time
About Cruisin	Cruisin’ Motorhomes is an Australian owned and operated business providing motorhomes and campervans to international and domestic travellers for over 20 years. We have branches in Hobart, Melbourne, Sydney, Brisbane and Cairns.

Ideal candidate for this role will be creative and innovative, multimedia savvy, well-organised, with excellent writing and communication skills who is able to hit the ground running. They should have a firm grasp of the different digital touchpoints, drive highly effective digital campaigns, enhance user experience and deliver on digital objectives.

Digital Marketing Coordinator Responsibilities:

Upload product and content on the website in line with SEO guidelines
Ensure marketing initiatives are clearly communicated and executed
Develop and implement digital marketing campaigns
Using analytics tools to assess and modify campaigns
Creating visual and written content for digital platforms
Prepare monthly marketing activity reports and metrics for measuring campaign success
Reporting to eCommerce Manager and Assist with other duties as assigned
Create and assist in setting up email marketing automations and campaigns
Develop and Coordinate product and service launches
Create, manage and edit marketing material
Research and implement market trends

Digital Marketing Coordinator Requirements:

Minimum 2 years of experience in a similar role
Degree in marketing, advertising, or equivalent
Experience with using CMS
Experience in SEO
Experience using Email marketing platforms & CRM
Knowledge of social media and PPC advertising
Excellent copywriting and copy-editing skills
Highly organised and Strong presentation skills
Strong computer literacy
Campaign management experience
Strong attention to detail
Knowledge of web analytics